Sway Downtown required a redesign of their current site that included many performance improvements as well as adjusting the layout of content for a better user experience. Integrating the point of sale added the ability for visitors to reserve and pay for classes online and allowed for seamless updates of class information and availability.
A performance review showed over 18 seconds for the page to load. Implementing our recommendations resulted in a now 2 second page load. The layout was streamlined to give clear direction to visitors seeking information on classes while reducing the frustration using the online payment system.